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2010年12月13日 星期一

Local money , community currency, local currency & complimentary currency.

 

2007年野人出版社翻譯出版一本日文書"60億人的幸福互助會-改變世界的用錢方法 "

第88頁介紹日本2001年成立的Earth Day Money, 介紹 local money, community currency, local currency的觀念, 值得行銷企劃工作者深入思考.

VIA : Taiwam Sustainable Campus Project. Minisry of Education.

Mie Bank to Support 'Community Currency' and NPOs (2002-01-03)


On November 1, 2004, Mie Bank, Ltd. will start to offer customers the option of investing their money into "J money time deposits" (or term deposits) that also support community service activities. This will be the first financial product in Japan that incorporates a community currency, also known as "local money," which can be used to buy products and services in the community.
"J-Money Savings" depositors will receive "J money," acquired by the Mie Bank through a donation to Junkansha Fund (J Fund), an organization that supports non-governmental organizations by collecting donations and issuing the community currency. Depositors will receive 100 J for every 100,000 yen (about US$900) deposited, equivalent to an interest of 0.1 percent over the basic interest on the deposit (1 J = 1 yen). The time deposits will be on sale at 24 Mie Bank branches in Yokkaichi City and Mie Gun in Mie Prefecture until the sales target of 1 billion yen (about US$9,000,000) is reached.
A donation of one million yen (about US$9,000) by the bank to J Fund will be allocated to nonprofit organizations (NPOs) selected by the bank. Prior to the sales of J money in October, the bank plans to take applications from local NPOs that need financial support. In addition to contributing to local communities through donation to the J Fund, the banks hopes to improve communication within the region by promoting the circulation of J money, and to help build a friendly community environment.
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